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Why Curling Your Eyelashes Is Totally Worth It

Curling your eyelashes may sound ~scary~ but Bianca Alexander, a makeup artist based in NYC, is here to tell you that it's easier than you think and it can totally amp up your look. Follow these three steps for eyelashes that are ready to take on whatever your day has in store.

1. Relax
Is fear keeping you from getting the lashes of your dreams? Take a few deep breaths, you got this. "Get over that fear that you're going to pinch yourself because you're not," Alexander says.

2. Get Up Close
The next step to fuller, gorgeous lashes is simple: find a mirror. "For some people, holding a compact mirror down low gives them a lot of agility so that's a good position, but for me I love a medicine cabinet mirror, one that flips out so you can actually get up close, so you can look at yourself and see where you're pressing," Alexander says.

3. Press for 5-7 Seconds
Another hot question is always how long to press. A minute? Two seconds? Alexander's advice is a lot more straightforward: "If you position the lash curler as close to your lid as you can while feeling comfortable, and do a long squeeze, like a full 5-7 seconds, as opposed to a series of short ones, which can cause trauma to the lash," Alexander says. "Some artists will say it's better to do a quick press and then press your way up the lash to the ends of the tips in an upward motion, but I think that's unnecessary. As long as you're not abusive with the lash curler I think you'll be impressed with the results. It's worth it."

How to Buy a Lash Curler:
When you're ready to take the plunge and invest in an eyelash curler, it's important to keep a few things in mind, including the band, how it feels and the best way to clean and maintain your tool.

1. Pay Attention to the Band
"Maybe it's going to come with one refill pack or give you something for when that rubber band runs out. Oftentimes you'll have an extra one, so don't lose that, you're going to need it," Alexander says.

2. Find a Curler You're Comfortable With
"You should have ample room with your fingers and ample flexibility with the tool," Alexander says. "It shouldn't feel stiff or too short; it should feel very comfortable in your hand." 

3. Keep It Clean
Keeping your curler clean is more important than which one you choose. "If you curl your lashes after you put your mascara on, then you want to clean it after every use," Alexander says. "It's more about how you keep it clean versus the longevity of the band giving out." Make sure yours lasts by having a set of makeup wipes, baby wipes or whatever doesn't irritate your eyes on hand.

Alexander's favorite lash curling products: Shu Uemura Eyelash Curler, $20, Shu Uemura and MAC Full Lash Curler, $22, MAC Cosmetics

More is inspired by the savvy friend every woman needs. The one who gets you to try on that outfit you’d never pick out for yourself. The one who stands by you, whether you’re growing out your bangs or going through a breakup. The one who makes you feel happier, smarter, you-er.

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