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As Seen on TV: Fitness Infomercial Gadgets to the Test

Woman on mini stepper
Bonnie Holland
 
Our channel-surfing investigative reporter answers the siren call of late-night infomercials to find out which gadgets shape, slim, stir, poach, and primp as promised.

As Seen on TV

Whenever I watch an infomercial, I sit there rapt, as the woman on the screen struggles with the same traumas of being female that I do: lopsided boobs, bra bulge, unwanted facial hair (as if any such growth other than your eyebrows is wanted, really), an avalanche of plastic lids tumbling out of her cabinet, and blobby upper arms that flap like grand-opening flags outside a car dealership, to name a few. Her moments of un­utter­able frustration are always filmed in black and white. Then, just as when Dorothy lands in Oz, we see a burst of Technicolor as our heroine employs the cheesy-name miracle gadget that instantly solves her problem.

So when FITNESS asked me to indulge my craving for infomercial products to my heart's content, I was thrilled. Now I could satisfy my curiosity as well as yours. Here's the lowdown on what made me fitter and prettier, helped me eat healthier, and got me out the door faster, as well as what reaffirmed the adage "If it sounds too good to be true, it's not worth $19.95 plus shipping and handling."

What do you think of this story?  Leave a Comment.


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tiptoegsxr wrote:

Mrs. Stephanie Dolgoff, you did an awesome job writing this article! It was so entertaining and funny! There were some products that you talked about, that I often wondered if I should buy it. You need to keep writing!

7/18/2012 07:42:48 PM Report Abuse
izabelalundberg wrote:

This article did little to help me understand what these products do or how well they work. For example, how can I know how well the Velform Arm Wrap works if Ms. Dolgoff tried it for only 3 of the recommended 30 days? Who can help me find the real value? Shouldn't that be you? Shouldn't your focus be on performance over entertainment? How is Ms. Dolgoff qualified beyond channel surfing? Your use of her whimsical approach seems antithetical to the mission of FITNESS magazine.

7/18/2012 06:41:00 PM Report Abuse
robynsc1 wrote:

this article made my day. whoever wrote this article is hilarious and has a future in stand-up. i have tears in my eyes. i don't even remember what to buy and what not, but i thoroughly enjoyed this article!

7/18/2012 12:09:30 PM Report Abuse
jcabrown wrote:

This was great! Very informative yet funny and fun to read. I think this should be a regular feature, but with readers asking you to test the "too good to be true" products. It would be wonderful to have a trusted source vetting some of the products out there!

7/9/2012 12:30:20 PM Report Abuse
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