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Pantene Pro-V Beautiful Lengths 5-Minute Strengthening Mask ($3.99, drugstores)
Supercharged with cuticle-smoothing dimethicone, this fast-acting treatment turns strawlike strands into silk and prevents breakage. "It's so hydrating, I use it in place of my regular conditioner," says Carisa Tierney of Lincroft, New Jersey.
Arrojo Hair Repair Masque, $15, arrojoproduct.com
Philip B. Botanicals Katira Hair Masque, $40, philipb.com