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S.E.A.K. Foundation

Embrace Your Belly! S.E.A.K. Can Help With That

Written on April 19, 2012 at 11:41 am , by

Jenny Gaither, founder of S.E.A.K. and the Sports Bra Challenge. (Photo courtesy of S.E.A.K.)

Are you that girl that wants to rip off your tank during a grueling Tabata class or during an extra hot and sweaty indoor cycling class, or maybe the heat in Bikram yoga just makes you feel so free that you want to…? Are you thinking how great it would be to lose the shirt and sport that pretty Lululemon sports bra, but you’re wondering is everyone else OK with me being OK with this? Wonder no more. Embrace this feeling, love your body, feel the sweat and let it all out!

Sometimes there is one moment that has more of an impact than you even thought it could—that’s what happened when SoulCycle instructor Jenny Gaither expanded a one-time sports bra challenge class into an entire movement. She wanted to empower more than a single classroom to push past their insecurities and really love their lady curves—and show the world they can rock it in a sports bra. So next month on May 17, Jenny’s nonprofit organization, the S.E.A.K. (Strive Embrace Achieve Know) Foundation will host it’s debut event in Union Square Park. This can’t-miss movement called the Sports Bra Challenge will be an outdoor workout, packed with back-to-back turbo-charged 100 seat SoulCycle cycling classes and a group yoga session led by popular yogi Halle Becker. All proceeds raised on this day will go to the S.E.A.K. Foundation, which will initiate and support after-school programs to help young girls face body image issues and promote positive self-esteem when it’s needed most; and the City of Hope, an organization which supports women going through chemotherapy and rehabilitation during medial treatments.

Love yours! (Photo courtesy of S.E.A.K.)

The Sports Bra Challenge asks you to take a look at yourself and be proud of where you are with your body—so pull out that best sports bra and hop on a bike or hit a mat this May during Women’s Health Week. You don’t have to be there on May 17th to participate—ask your favorite gym class to host a sports bra only day and raise money to donate to these charities.

I scored a coveted seat at last week’s kickoff event at SoulCycle Union Square and a sampler of instructors brought out their best tunes and tricks—a little taste of what I know is to come! Registration for seats are open now and although prices aren’t cheap—get your charity sites up (set up your own and create a PayPal account)—you’re sure to feel good about being part of this day.

Bonus: Hosted by the girls who got their groove back, Biggest Loser winner and runner-up Olivia Ward and her sister Hannah Curlee, and a surprise guest (Lady Gaga is that you!?) who will be motivating you to move!

Check out this movement that’s sure to touch anybody who’s ever thought about rocking it in a sports bra! (Need some inspiration? Check out our favorites!)

SPORTS BRA CHALLENGE REGISTRATION IS OPEN NOW!