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Lolë White Tour

For Love of Art and Yoga: Join the Global Lolë WHITE Tour

Written on March 26, 2014 at 3:45 pm , by

Written by Jordan Clifford, editorial intern

Are you a yogi with a love of fine art and an urge to travel to some of the world’s most beautiful museums? Ever have an itch to break out your mat and drop into a warrior pose in front the most powerful or inspiring statue? OK, so that notion might not be exactlywhat’s gone through your head during your last gallery visit, but if the notion sounds pretty cool, then the 2014 Lolë WHITE Tour is right up your alley. Taking place in five major museums in five major cities around the world, the series will bring together yogis—beginner, advanced and everyone in between—all dressed in white to experience a session dedicated to peace and set to the soothing sounds of a local symphony orchestra.

If this sounds like your keep-calm-and-om-on moment as much as it does to us, all you have to do is grab your mat, choose your date and sign up. These are the cities the tour will stop at:

  • April 12: Museu Nacional d’Art de Catalunya, Barcelona
  • May 8: Montreal Museum of Fine Arts, Montreal
  • May 22: The Museum of Modern Art (MOMA), New York City
  • June 12: Royal Ontario Museum, Toronto
  • July 2014: Specific date and location TBD, Edmonton, Canada

Last year’s tour brought more than 10,000 yogis together and this year promises to be just as grand. “The five prestigious museums—each one selected for its unparalleled space and atmosphere—will be transformed to provide the serenity of a yoga studio while accommodating between 500 and 1000 guests, for a yoga experience unlike anything else,” says Nathalie Binda, Lolë ’s vice president of marketing.

Ready to sign up? Tickets are $25 each and include a signature Lolë  yoga mat (score!). But hurry! Space and mats are limited, so click here to secure your spot. And if you don’t have the required all-white attire, check out the new WHITE BY Lolë  collection—100 percent of the proceeds go to support wellness programs that promote an active lifestyle in the communities visited by the tour.

Photo courtesy of Lolë 

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