Written by Katie Maguire, fashion assistant
It’s official: Athletic Propulsion Labs has launched the coolest new running shoe. APL is an athletic footwear company founded by the adorable Goldston twins, who know what they’re talking about when it comes to sports: both played basketball and football at the University of Southern California. Shortly after the brand’s initial launch in 2009, it gained widespread attention when the NBA banned all players from wearing APL basketball shoes, which claimed to help basketball players jump higher than normal, thanks to a spring-like device hidden inside the shoe. With press like that, the company quickly designed new ways to revolutionize all athletic shoes.
Their new running line includes 3 collections: The Joyride, The TechloomTM and The Windchill, each of which is designed to reduce stress on your feet in order to maximize your energy while running. We have yet to test the shoes out, but if this company’s past is any indication, I don’t want to wait much longer. To learn more about the company or buy a pair for yourself, check out their website. And be sure to post your results in the comments section below!
Photo courtesy of APL
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