Written on October 18, 2013 at 11:51 am , by Molly Ritterbeck
Ever since I read here that mascara formulas haven’t changed much in 50 years, it verified my suspicion that when it comes to lash lengtheners, the magic is in the wand. So when my go-to tube recently met its three-month expiration date, I began searching for the perfect replacement. I’ve been testing several but ended up feeling a lot like Goldilocks—one has too many bristles, the next doesn’t have enough; none of them were just right—until I came across Lorac Cobra Mascara ($20, loraccosmetics.com). The unique brush design mimics the shape of a cobra’s head: in addition to a subtle curve for extra lift and curl, it expands wider then tapers off at the end. The sides can be used for separating and defining while the tightly packed bristles offer buildable volume. It’s everything you want in a mascara all rolled into one. And although the formula is made up of the stand-by combo of wax and pigment, this one also has keratin and vitamin E to condition and lengthen your lashes. I never thought I’d be so comfortable putting a cobra head near my eye, but the results sure are charming.