A few months back, we were lucky enough to choose, name, and get an exclusive advanced launch of a lipstick from Make Up For Ever's Rouge Artist Natural line of hydrating, sheer, easy-to-wear lip colors. First, the Beauty Department narrowed 50 shade options down to a single skin-brightening, looks-great-on-all red. Then, staffers brainstormed countless ideas for names and we conducted a vote to come up with the winner: FITNESS Red-y, Set, Go!, which reflects both the dynamic, active nature of the magazine and the vibrant, universally-flattering crimson hue. Check out the shade, right, and the full story on page 39 of our November/December issue, on newsstands today. Pucker up!
Order Make Up For Ever Rouge Artist Natural in #45 FITNESS Red-y, Set, Go! ($19) by calling 877-757-5175; look for the rest of the collection (50 shades total) in stores this spring.