"High-impact purple is a fun alternative to a smoky eye," Gomez says. Deep grape hues work best at night; for day, pick a soft violet. Apply shadow from the lash line to the crease, then sweep the color down around the outer corner and underneath your bottom lashes. Define the inner rims with black liner for depth.
Your Tool Kit
1. Maybelline New York Eye Studio Color Tattoo 24HR Cream Gel Shadow in Painted Purple ($7, drugstores)
2. Mark I-Mark Custom Pick Eye Shadow in Mystical and Pink Dust ($6 each, meetmark.com)
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